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사이트맵

Slogan

Peace Again

June of 2020 is to be a crucial moment of Korean history; the 20th anniversary of the 6.15 Inter-Korea Summit Talks and the 70th anniversary of the outbreak of the Korean War. The days commemorating the beginning of peace and remembering the war in the past. PIPFF will meet the audience for six days from 18th to 23rd June, just in between.

The period during which PIPFF 2020 is held symbolizes our present situation standing at the crossroads of war and peace. The slogan PEACE AGAIN most succinctly conveys our longing for peace, and festival programs are closely related to the theme of peace. The 2nd PIPFF will be a reminder of the historical moment of war and peace.

Design

Identity

We still remember the profoundly moving, historical moment of the leaders of the South and the North approaching each other toward the Military Demarcation Line at Panmunjeom at 9:30am on April 27th, 2018. What used to be the line of taboo that separated the Korean race for 70 years has become a promising place to take the first step towards peace and hope.

The identity of PyeongChang International Peace Film Festival (PIPFF) depicts the two figures stepping closer to each other with the line in the middle, which symbolizes separation and opposition. Despite the reality where people are divided and oppose one another due to political differences or unwillingness to accept different religion, people, and economic environments, the festival identity channels the hope for the moment when we ‘hold hands to cross the line’ after taking a step closer to each other.

The two keywords of PIPFF are PyeongChang and Peace. The Korean vowel for P found in both words, “ㅍ,” is juxtaposed geometrically to depict the uniqueness of PIPFF. For the color, we have mixed blue and red, corresponding to the South and the North, to create purple, emphasizing the message of harmony and peace.

Festival Identity Download